Woobi Platform - Ad Quality Guidelines
The following Ad Quality Guidelines are set to ensure the basic standards for thק quality of ads run on the Woobi Platform, to ensure the content, form and context of the ads, for the benefit of both buyers and sellers.
These guidelines may be updated from time to time, At Woobi’s sole discretion, and serve solely as a basis to the quality standards enforced by Woobi. In no manner shall these guidelines be thought to serve as a limited list of unpermitted ad content, and Woobi reserves the right to reject any ad for any or no reason, whether listed hereunder or not.
It is hereby understood and agreed that it is not Woobi’s responsibility, nor doe Woobi commit to review each and every ad prior to running it on the Woobi Platform, and it shall be the sole responsibility of the buyers to ensure compliance with these guidelines.
All Ads must:
(a) not contain, promote or advocate political, pornographic, hate, violence, obscene, racist, offensive, infringing, libelous, gambling or illegal drugs; subject matter that a reasonable person would consider highly objectionable, any material which improperly references illegal activities.
(b) comply with all applicable laws, rules and regulations (and in case that the ads will be placed in apps, its content shall comply also with the applicable mobile application store) and will not violate any third party intellectual property rights. To the extent applicable according to the Digital Advertising Alliance (currently available at http://www.aboutads.info/principles), Advertiser shall provide to the end user an opt-out mechanism for receiving ads.
(d) All Ads will be in full compliance with all applicable laws and regulations.
(e) All Ads will will not infringe any third party’s intellectual property or other rights.
(f) the Ads must not violate any applicable third party policies (including platform policies such as Google Play and Apple),
(h) all content must not include any material that is or contains malware, viruses, or other potentially destructive computer programs and security threats.
All ads placed through the Woobi platform must comply with the Ad Standards and Creative Guidelines set out by the Internet Advertising Bureau at http://www.iab.com/guidelines/iab-standard-ad-unit-portfolio/.